Luv for Herb Kelleher
Herb Kelleher, Co-Founder of Southwest Airlines, passed away on January 3, 2019. He was considered a pioneer in the aviation industry and one of the most transformative business leaders of all time. The tributes have poured out from employees, friends and other business leaders over the past month. The NextLevel Team “luvs” everything Kelleher stood […]
2019 Super Bowl Round Up – The Hits and Misses
Last year we shared Ad Age’s top Super Bowl ads rated by effectiveness, entertainment and the overall combination. This year we’ve asked the NextLevel Account Mangers to weigh in. Kristen Dyson “My favorite was the Amazon clip featuring Harrison Ford. Mostly because I’m a huge Harrison Ford fan, but also because it was cute and […]
Happy New Year!
From NextLevel Thinking… Spread the love
Missing Ingredients In Your Email Marketing Strategy
“Building an effective email marketing strategy is like laying a trail of breadcrumbs. But how do you keep your audience following along all the way to where you want them to go? And how do you get their attention in the first place? ” According to Andy Walker, Founder of Cyberwalker Digital and email marketing […]
Boosting B2B Email Open Rates
Looking for tips to boost your B2B email open rates? “Crafting beautiful emails full of useful content and calls to action is not enough on its own. If your emails do not get opened, you are wasting your time.” In his article, Errington covers the following four BIG topics with easy and practical advice: Getting […]
Email Metrics: Consumers are Opening More Emails and Clicking
What do your email metrics look like? The Data and Marketing Association published interesting emails statistics earlier this year. “Business-to-consumer emails are much more likely to be opened – with a 19.7% open rate compared to 15.1% for business-to-business (B2B). But, B2B has a higher engagement rate once opened, with a click-through rate of 3.2% […]
Happy Thanksgiving…
…from our families to yours! Spread the love
Happy Halloween!
“I gave you life. You give me your Reese’s. That’s the deal.” -Every Mom & Dad on Halloween We hope the tricks are fun and the treats are sweet! Happy Halloween! The NLT Team (Clockwise from Top: Erin, Trey, and Kyle Poerschke; Nolan and Bo Dyson; Gentry and Landry Kate Lockhart) Spread the love
Hashtag Challenge: Use a Hashtag on LinkedIn
The NLT Team is issuing a hashtag challenge this month, because last month’s articles on hashtags garnered quite a few clicks. If you missed them, here they are again: How to Effectively Use Hashtags on LinkedIn And the following how to video by Jade Pluck: In response to last month’s interest in hashtags, the NLT […]
What is a hashtag?
What is a hashtag? You’ve probably noticed a rise in #hashtags over the last few years, but do you understand what they are and how to use them? “The first use of hashtags was in 2007 and created by online users to discuss specific events and relevant issues and was posted on Twitter. Now we […]