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NextLevel Thinking

Firm at Glance

What We Do

NextLevel Thinking is a unique and highly sought-after Houston-based marketing strategy firm that helps you understand who you are, why your clients buy from you, and how your company is situated amongst your competitors.

We take that knowledge and combine the disciplines of marketing strategy and creative thinking to tailor a growth strategy specifically for your organization.

In other words, we make it our business to understand your business, your client, and you. We think you’ll like the result!

Our Definition of Brand

YourNextLevel: a created perception of your company, product, and/or service in the marketplace, which becomes the essence of your organization, building an emotional bond between the client and your company.

Target Audience

Individuals likely to purchase services from NextLevel Thinking are typically decision-makers within organizations across various industries who are seeking marketing and strategy expertise.

Strategic Guidance

This includes business owners and executives looking for strategic guidance to elevate their brand, enhance their market presence, or navigate complex market challenges.

Clear Goals

These individuals often have a clear goal to improve their business performance through effective marketing strategies and seek professional services to achieve these objectives.

Trigger Questions

These questions help networking partners identify potential clients for NextLevel Thinking by listening for cues related to strategic marketing needs and organizational readiness for growth:

  • Do you often hear businesses express a desire to truly understand their market position and how to articulate their unique value?
  • Have you encountered organizations that are looking for more than just quick fixes and are in search of deep, strategic marketing insights?
  • Are the businesses you interact with seeking a partner who prioritizes understanding their market and customers before proposing solutions?
  • Do you know of companies that recognize the need for transformation but are waiting for the right time and the right guidance to proceed?
  • Can you identify businesses that are not just chasing immediate results but are ready to invest in the journey towards long-term, authentic growth?

What Makes Us Different

A Few Client Observations

Introduce NextLevel Thinking via Email

If you know of someone (see Trigger Questions above) who might be interested in our services, an email similar to the one below would be appropriate.

If you know of someone (see Trigger Questions above) who has expressed a need similar to the services NextLevel Thinking provides, an email similar to the one below would be appropriate.

Eric Poerschke

Eric Poerschke

In another life, I’m pretty sure I was a psychologist!

What’s the most inspiring part of your job?

My absolute best days are when we’re able to help a client see their business differently. It’s usually at this point when things begin to take off and the effectiveness of what we can do for them begins to be realized both internally and externally in a very powerful way.

The best piece of advice I’ve ever been given is don’t get too high on the highs and too low on the lows. This advice was from my high school basketball coach.
If you could possess one super-human power, what would it be?

I think it would be so cool to be able to fly. The different vantage points would be amazing and the ability to get places quickly would be awesome.

What did you want to be when you grew up?

As a young fella, I probably wanted to be the usual things like a policeman, fireman, etc. But from high school on, I have always wanted to own my own business. In graduate school, my buddies were sure that I would make a living helping people/organizations see things from a different perspective. They were right!

What advice would you give a candidate who wants to join our team of superstars?

Be prepared to deliver absolute excellence, while being part of a very caring, results-oriented, drama-free work environment.

What one food do you wish had zero calories?

There are a whole bunch of food categories that I wish had zero calories. If I had to pick one, it would definitely be tortilla chips with guacamole, chili con queso and/or salsa.

What do you like to do in your spare time?

My favorite thing to do, by far, is to hang out with my family…Tracy, Erin, Trey and Kyle. My peeps!

Which of the three NextLevel Thinking core values resonates the most with you?

I think giving the client what they need, not just what they want really defines NextLevel Thinking. We have seen some extraordinary results from those clients that have really embraced this collaborative approach.