Our Methodology

Our Methodology

Our Methodology

NextLevel Thinking has a tried-and-true brand building methodology that produces a successful marketing strategy and a step-by-step approach for executing that strategic blueprint. We do it by getting to know your business, from the inside out, learning what makes you tick and what can help you grow and prosper.  


The objective of Investigation is to uncover appropriate information to create a foundation from which to move forward. First, we examine your competitive landscape to understand what competitors are saying about themselves and how they are positioned in the marketplace. Second, we converse with your clients to explore and appreciate what makes your organization special and why they love buying from you. Third, we talk to key people within your organization to capture their perspective, understanding, and appreciation of your mission and/or vision as well as your go to market approach.


The primary purpose of Visualization is the development of your Separation Statement and Story. In other words, how are you going to separate yourself from the competition and what story are you going to tell in the marketplace that will achieve that desired differentiation.


The centerpiece of Realization is a strategic marketing plan that outlines all the steps and activities necessary to realize your new go to market strategy.


Our Collaboration offering focuses on you and your marketing needs, monitors the competition, evolves your brand, and creates new ideas; all of which are communicated internally to your organization and externally to current and potential clients. While you focus on what you do best, we make sure that your positioning, messaging, and creative approach stay strategically focused and continue to deliver results.  


To read the rest of our “20 Years” series, click the icon below!

20 Years