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Reaching Your Destination…

April 2018 Thoughts That Count: “You will never reach your destination if you stop and throw stones at every dog that barks.” — {Winston Churchill}   Spread the love

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9 Trends That Will Define Marketing in 2018

MarketingDive put together a great list of trends they believe will define marketing in 2018.  It will be interesting to see how their thoughts play out over the coming year. 1. Transparency opens a ‘can of worms’ 2. Quality content becomes king 3. One-to-one marketing at scale edges closer 4. Voice will be big but won’t boom quite yet […]

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See the Possibilities!!!

February 2018 Thoughts That Count: “When you focus on problems, you’ll have more problems.  When you focus on possibilities, you’ll have more opportunities.”   Spread the love

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The “Winning Formula” for Content Creation

Do you struggle each month to identify content to share with your customers and clients? If you answered yes, you are in the majority. “How do small businesses stand out and get others to take notice of them? The simple answer to this complicated question is content.” Click here to read the article from Entrepreneur […]

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Facebook is Making BIG Changes (again)!

You may have heard the news, but Facebook has recently changed its algorithm which is having a BIG effect on businesses. It is more important now than ever that your content is relevant and engaging. The more comments, the more likely Facebook will share your posts. But don’t ask for them! Facebook penalizes those that […]

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Don’t You Just Love a New Year!

January 2018 Thoughts That Count: “Although no one can go back and make a brand-new start, anyone can start from now and make a brand-new ending.” — {Carl Bard} 76650953 – empty highway leading to the mountains through the desert against the upcoming 2018 new year at beautiful sunrise. success concept. Spread the love

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Be Grateful!

“As we struggle with shopping lists and invitations, compounded by December’s bad weather, it is good to be reminded that there are people in our lives who are worth this aggravation, and people to whom we are worth the same.” — {Donald E. Westlake, Author}   Spread the love

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3 Ways Market Research Drives Revenue

Vikas Mittal is a Professor of Management at the J. Hugh Liedtke Business School at Rice University.  His recent article, 3 Ways Market Research Drives Revenue, published by the American Marketing Association is worth reading.  He details the three different ways market research and analytics improve sales, margins, and EBITDA: 1. Market Research Directly Increases Sales 2. Investments in Analytics […]

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It Takes What It Takes…

Thoughts That Count… Nick Saban, Alabama Head Football Coach, provides an interesting look at how he views the price you have to pay to be successful. “The fact of the matter is, if you want to be good, you really don’t have a lot of choices, because it takes what it takes.  You have to […]

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How Do Entrepreneurs Make Successful Marketing Decisions?

At NextLevel Thinking, we primarily work with entrepreneurs to develop and implement an overall marketing strategy.  Time and time again we see many of our clients struggle with making decisive marketing decisions.  Lois Gellar, a fellow marketer, contributed an interesting article to Forbes a few years ago that tackles this very issue.  She offers the […]

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